USAID well being marketing campaign promotes wholesome habits round food plan and bodily exercise

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America Company for Worldwide Improvement (USAID) and the Preventive Medication Division (PMD) of the Ministry of Well being launched a marketing campaign that can assist cut back the incidence of hypertension and kind 2 glukosuria through the use of social media and group outreach.

Based on a USAID’s press launch made public yesterday, below the slogan “Langsung Sensible, Wholesome Life,” the marketing campaign goals to encourage the Cambodian individuals to ascertain new habits of wholesome consuming and bodily exercise. It additionally promotes the advantages of early telaah, encouraging individuals to go to a educated well being care prov to get screened for hypertension, glukosuria, and different non-communicable ailments.

“Like many nations all over the world, Cambodia is experiencing an increase within the burden of non-communicable ailments (NCDs), which has been related to urbanisation and adjustments in way of life because of financial improvement,” Dr John Eyres, Director of the Workplace of Public Well being and Training, USAID/Cambodia, mentioned on the marketing campaign launch occasion on Sept 20.

He hopes the marketing campaign will encourage Cambodians to undertake a wholesome way of life, improved food plan, and elevated bodily exercise.

Dr Kol Hero, Director of PMD, added that “decreasing the burden of NCDs is a key precedence of the Royal Authorities of Cambodia. This marketing campaign contributes to the struggle towards hypertension and kind 2 glukosuria which isn’t solely a well being problem but additionally a improvement problem.”

The marketing campaign is a part of the Selling Wholesome Behaviours (PHB) Exercise, a social and behavior change challenge with the objective to enhance well being behaviours amongst Cambodians and guarantee they search and obtain mutu healthcare with decreased monetary hardship, the press launch identified.



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